Netflix to premiere in cinemas 'Rome' and the films of the Coens and Bullock before going for 'streaming'

The tape of Alfonso Cuaron, who won in Venice, the new western of the americans and a 'thriller' with the star are the tapes chosen by the platform

Not enough to capture millions of subscribers each quarter in a large handful of markets. Netflix walks behind prestige, and make noise in the awards season. So it clearly indicates your decision to premiere three of its titles in cinemas before they become available to its subscribers through its traditional streaming service.

Rome, the portrait intimate of Alfonso Cuaron, who won the Mostra of Venice, The Ballad of Buster Scruggs, a western by the Coen brothers, and Bird Box, with Sandra Bullock as the protagonist, have been chosen, in a policy shift notorious to the company, with headquarters in Los Gatos, California.

Since the last edition of the Cannes film festival, has coleado the controversy about the possibility or not to admit films in the competition that they were not going to have the usual tour in cinemas. Now Netflix has decided to give its arm to twist, even if circumstantial, releasing titles that will pass through theaters in major cities and on a very limited basis.

Rome, who was thrilled at the Venice film festival and scooped the Golden Lion, you will have more room for movements than the other two tapes. It will hit the halls of New York, Los Angeles and Mexico three weeks before its premiere on Netflix in mid-December. The expected date is the 21st of November. Eight days later, you will see other markets yet to be confirmed -it is known that London is in the list-with a presence in a total of 20 countries, before and after its premiere in streaming on the 14th of December.

In the case of the film of the Coens and the thriller with a Bullock to the front, you will see light a week earlier in cinemas, San Francisco, London, New York and Los Angeles, as spaces provided.

Obviously, for Cuaron, the news is a triumph, a lover of the traditional system. "See Rome on a big screen is just as important as ensuring that people around the world have the opportunity to experience it in their homes," said the first mexican to win an Oscar as best director. He accomplished by Gravity in 2014.

Netflix, for its part, was more generic and institutional in its explanation. "The priority of Netflix are our subscribers and our filmmakers, and we're constantly innovating to serve them," said Scott Acropora, director of the section of feature films for the company. "Our subscribers benefit from having the best quality of films from filmmakers world-class, and our filmmakers benefit from being able to share his art with the widest possible audience in more than 190 countries of the world."

The field will give you options to be present in important awards like the Oscars and the Golden Globes. Cuarón is already in several of the pools for the awards season, not to mention what they can do to the Coens and their western, and to a lesser extent Bullock with Bird Box, a thriller that is more of a commercial court that art.

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