In recent years, the sports industry has benefited from an almost global fitness trend. Now the prospects for the future are much more uncertain.
Winter sports are traditionally the focus at Ispo. A big question for the sports industry and retailers is whether and how long the sports and fitness trend fueled by the corona pandemic will last. This year, sales figures in Germany have collapsed, especially in online trading. According to market and consumer researchers, high inflation and the associated increase in the cost of living are causing people to save on non-essential expenses.