Olivia Dunne is one person who will be able to benefit from the law change. She is expected to become college's highest-earning athlete thanks to her Instagram and TikTok profiles.
WHO IS OLIVIA DunNE?
Olivia Paige Dunne, an American artist gymnast and social media personality is Olivia Paige Dunne.
The New Jersey teenager, aged 18, was once part of the USA national team in gymnastics. She now competes for Louisiana State University in NCAA.
At three years old, she began training in gymnastics and competed at the U.S. Classic and WOGA Classic.
SHE IS ALSO A HUGE TIKTOK STAR
Olivia is a TikTok superstar, in addition to her athletic career.
Livvy (as she is known on TikTok) joined the platform in 2020 and has since become one of America's most popular NCAA athletes.
Louisiana's new state legislation allows college athletes to make a profit from their names, images, and likenesses. This could mean she could become the most highly-paid college athlete in Louisiana.
Newsweek predicts she will easily make a million dollars due to endorsements through her social media activity.
SHE IS BIG ON INSTAGRAM
Olivia is also a popular Instagram influencer.
The teenager has over 1.1 million followers on @livvy.dunne, and receives upwards of 300,000.
Olivia is taking social media by storm and it doesn't seem like she will stop soon.