distributors of the movie are all on the starting grid since they know that the cinema-the French re-opened on 22 June. The pandemic of sars coronavirus will enter the global film industry in a sort of hibernation period forced. It ends on this day. If some of the Majors such as Warner still have recently shifted the release of their blockbusters, Paramount table on two releases of films that will surely find their place among the offer of the summer from French comedies, to thrillers through movies of super-heroes... Frederic Moget, director-general of the French subsidiary of Paramount justifies the strategy group.
read also : Warner shifts the outputs of the Tenet and Wonder Woman 1984LE FIGARO. - What is the movie that you're going out on 22 June, the day of the reopening of the cinema in france?
Frederic MOGET. - first of All, let me clarify that when the French government has put in place a containment on the 15th of march last, the first thing to which all market players have been facing, it is a stop net, and brutal exploitation of some of the films that started very strong in the room... And whose career was interrupted abruptly. This is exactly what happened to the movie Sonic, Jeff Fowler, with Jim Carrey. Despite the indifference polite to the critics, the public has decided, and made this family comedy a true popular success. Word-of-mouth has been very positive.
At Paramount, we want to participate in the effort to win back the public.
Frederic Moget, general manager of Paramount France,
That is to say?
During the first two of its operations in france, the film has collected more than 2.6 million entries. When the containment has been said, Sonic has been sacrificed on the altar of the Covid and private end of a beautiful career. This is why we have made the decision to give this family entertainment in operation for the re-opening of the theatres on June 22. At Paramount, we want to participate in the effort to win back the public. Go to the cinema, it is often a family outing. And Sonic is the perfect film for it. It is packed full of humor, and can appreciate in the different levels of reading. We had the feeling that this little blue hedgehog had not yet finished his race! It is still a potential...
Date Of Update: 14 June 2020, 11:06
