Whether for the sake of the environment or your wallet: More and more people in Germany are toying with the idea of spending more money on sustainable technology in the future. According to a survey, the desire to "become more climate-friendly" is not the top priority for most people.
Many people are willing to invest in climate-friendly technologies. According to a survey carried out on behalf of the Association of the Electrical and Digital Industry (ZVEI), almost a quarter of those surveyed stated that they wanted to put money into their own photovoltaic system in the future. Accordingly, 22 percent plan to purchase a small solar system for the balcony. A good 19 percent want to buy an electric car. In addition, 18 percent of those surveyed want to invest in battery storage and 14 percent in a heat pump.
The main reason given for the investment intentions is cost savings (73 percent), followed by "more energy security" (51 percent) and the desire to "become more climate-friendly" (46 percent). "The rising energy prices have obviously led to people increasingly dealing with the question of how they can reduce their own energy consumption or generate electricity themselves by using efficient electrification technologies," said ZVEI Managing Director Wolfgang Weber according to the announcement.
With regard to the amount of the investment, one third of those surveyed plan to spend between EUR 1,000 and 10,000, and another eleven percent expect to spend between EUR 10,000 and 25,000. Around 1,500 people aged 18 and over in Germany were interviewed for the representative survey. In order to keep the willingness to make climate-friendly investments high, the association is calling for further incentives from politicians.
