This time there were more than 15,000 applicants for the election of "Miss Germany": 20-year-old Kira Geiss prevailed. She wants to be the face and mouthpiece of her generation. And chose Magdeburg as the home of their engagement.
Magdeburg/Rust (dpa/sa) - This year's "Miss Germany" is at home in Magdeburg. Kira Geiss, who grew up in Wilhelmsdorf near Ravensburg in Baden-Württemberg, was awarded the title on Saturday evening for her commitment to youth work. Since 2019, the focus of the competition has been on the personality and projects of the participants - and no longer on their appearance. Instead of a crown, as in the past, the winner this time also received the "Female Leader Award", which was presented for the first time. The title also comes with a prize money of 25,000 euros.
"Democracy should aim to support young people," said 20-year-old winner Geiss on the stage at Europa-Park in Rust in Baden-Württemberg. In her adopted home of Magdeburg, where she is studying theology according to media reports, she founded a youth church, among other things.
In the final of the Miss election, Geiss prevailed against nine other women at the weekend. Around 15,000 women applied this time. A jury made up of presenter Ruth Moschner, entertainer Nicolas Puschmann, TV host Bruce Darnell, model Monica Meier-Ivancan and press spokeswoman for "Miss Germany", Jil Andert, chose the winner after several rounds of introductions.
Winner Geiss said that promoting young people is not about ready-made concepts, but about shaping the future with young people. They should be given responsibility, she demanded. On stage, Geiss also described how, as a teenager, she got into a circle of friends in which alcohol and drugs were the order of the day. A youth group helped her out and she found a mentor.
That's why she wants to set up a Germany-wide youth platform, said Geiss. She also goes to companies to report what the so-called Gen Z needs - that's the name of the generation of young people who were born between the late 1990s and around 2010.
Last year, social entrepreneur and actress Domitila Barros from Berlin won the "Miss" election. She grew up in a favela in Brazil and worked in a street children's project run by her parents. She is committed to sustainability, environmental protection and social justice.
